How I got here
I’ve been working in the User Experience industry since before the field had a designated title. With a deep foundation in design psychology, I’ve spent my career exploring the intersection of human behaviour, design, and technology.
Leading, mentoring, and innovating
Over the past couple of decades, I’ve led high-performing design teams, mentored the next generation of UX professionals in the classrooms of my alma mater, and founded innovation lab programs at leading agencies. My passion for problem-solving and experimentation has fueled my work, helping businesses turn complex challenges into intuitive, high-impact experiences.
Building Context
Today, I’m focused on building Context, a personalization and A/B testing platform for brands on Shopify. By blending UX principles with powerful technology, Context enables ecommerce brands to create data-driven, tailored shopping experiences that drive engagement and conversions.
A hands-on approach
As a UX leader, I’ve worked closely with clients and their customers on everything from full-scale redesigns to feature-focused initiatives. Whether running design workshops, crafting wireframes, or refining user flows, I've been involved at every level of the user experience and design process.
Impacting global brands and institutions
My work has shaped experiences for globally recognized brands and institutions, including Autodesk, Sonos, Red Hat, TripAdvisor, UCLA, Indiana University, and Stanford University.
Thanks for stopping by. If you have any questions or just want to reach out, feel free to email me at mark@relevantbits.com.